Wolf Promotion Wolf Racing
Every step leaves a mark...
We got you
Wolf Promotion and Wolf Racing supports athletes who have been overlooked, underestimated, or told they missed their window. We work with female jockeys, up-and-coming drivers, and bold professionals ready to rise or rise again.
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We are supported by a growing circle of creators, professionals, mentors, and believers who understand the grind and share our mission to elevate greatness wherever it lives.
We exist to empower elite athletes…
especially female jockeys and female race car drivers…
by giving them the tools, visibility, and voice to succeed at the highest level.
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We operate as a hands-on, mission-driven agency.
We scout talent, build brands, develop sponsorships, tell meaningful stories, and ensure our athletes have the resources and support they need to thrive.
We move with urgency, creativity, and total commitment to our team.
We believe every step matters, putting in the work, showing up for our people, and that the strongest brands are built with purpose.
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We promote athletes. We protect them. We help them grow and thrive. We tell stories that resonate, find partners who align, and build momentum that lasts. We do it because we believe in the future of Thoroughbred racing and motorsports.
We believe these sports deserve new voices, new energy, and fearless leadership.
What makes us different is how we move.
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We do not follow the crowd. We create paths. We show up early, stay late, and ride harder than anyone else.
That is the Wolf way.
